AT&T (Area) Codes of Culture ↵

Codes of Culture is a nation wide campaign for AT&T that investigates the pride people have in their area codes. It takes an honest and genuine insider’s look into the different neighborhoods of four main cities in the US – NY, LA, Chicago, and Atlanta. It celebrates the local codes and customs — the typical things people do, as well as the “if you know you know” moments. More coming soon…

As the creative directors and partners we helped to mold this idea into a 70 Million dollar Google founded startup with over 50 employees and two offices in NY and San Francisco. From day one we touched all aspects of the brand, leading brand design (logo + identity, app, web, social etc), translating technology into communication and serving artists with creative ideas.

—The Company

Today artists no longer need traditional labels to make it in the music industry. But being independent shouldn't mean artists have to do it all by themselves. UnitedMasters is a new kind of artist services company. Its mission is to help all artists to make it on their own terms - with technology, culture and storytelling. 

—The Offering

• Brand partnerships - independent artists get the chance to be featured in national and global marketing campaigns.

• Distribution - their music gets uploaded to all online streaming platforms like e.g. Spotify, Apple Music, Tidal etc.

• Data Tool - the app provides artists with valuable data insights and enables them to better plan their tour, sell merchandise more effectively or improve their social media strategy.

Launch Film

NBA Hands TVC ↵

HOW BIG OF A FAN ARE YOU? In this TVC we follow the life of a regular kid. The only thing that's not regular about him is his love for the game. 

The spot is part of the new "This Is Why We Play" campaign.

Jeep Super Bowl ↵

HOW TO TELL THE STORY OF A LEGEND? This TV spot introduces the parents of an American icon and tells their compelling love story that started 75 years ago. A tribute to an inseparable couple and their love child. The spot aired in cinemas across the US.